Skip to content
English
Contact us
  • There are no suggestions because the search field is empty.

How to Use Industry Blueprints to Plan a Company Strategy

The Industry Blueprint module in AIZOPlan helps you jumpstart strategic planning by providing industry-specific templates, a visual customer journey map, and structured alignment between customer needs, business capabilities, and transformation programs. This article walks you through how to access, customize, and apply the module to design customer-centered strategies that drive real value.

Overview

The Industry Blueprint module provides a structured view of how an organization operates within its sector. It serves as a starting point to accelerate your strategic planning using industry-specific best practices, sample goals, and ready-to-adapt frameworks.

AIZOPlan includes the Industry Blueprints module at the strategy level, enabling organizations to:

  • Leverage pre-configured templates tailored to specific industries

  • Visualize customer-centric strategies through a built-in Customer Journey Chart

  • Align business capabilities, digital solutions, and transformation programs with customer needs

 

At the core of each Industry Blueprint is the Customer Journey Chart—a visual map of the end-to-end customer experience with your organization.

It connects:

  • Customer Needs and Experiences

  • Business Capabilities that support those needs

  • Digital Initiatives or Solutions that enhance key touchpoints

  • Transformation Programs aligned to different journey stages

This layered view ensures transformation planning remains customer-centered and value-driven.

 

📌Access the Industry Blueprints Module

You can open the module in two ways:

  • Option 1: From the main navigation, go to
    Strategy → Manage → Industry Blueprints

  • Option 2: From the Strategy Office landing page, open the Industry blueprints module directly.

 Use the Industry Blueprints Module


Step 1: Add a New Customer Journey

Click the  icon to open the "Add Customer Journey" dialog box and complete the following fields:

  • Industry – Select the industry template
  • Title – Name your customer journey
  • Description – Optional summary or notes
  • Level – Choose between Portfolio, Program, or Project
  • Entity – Select the related entity based on the chosen level
  • Last Update Date – Record when this journey was last modified

 

Step 2: Customize the Customer Journey Chart

Click into the Customer Journey Chart to begin tailoring it to your strategic context.

  • Add Journey Steps: Click   to add a Step at the "Add Steps" stage 


  • Insert Touchpoints:  Click   to add a touchpoint at the  “Add Touchpoints”  stage 

  • Edit and Rename Steps:  Click at the "Edit and Save" stage


Edit Touchpoints: Click at the "Edit and Save" stage

Step 3:  Validate the Journey

  • Once complete, click “Validate Customer Journey” to finalize your updates.

 

🛠️Use the Journey Chart to Guide Strategic Initiatives

Once your customer journey is mapped:

  • Identify critical stages to focus on (e.g., friction in onboarding or low engagement post-purchase)

  • Translate customer pain points into strategic initiatives or transformation programs

  • Align goals and OKRs with key journey touchpoints to ensure a customer-centric approach

Example Use Case:

If your Customer Journey Chart shows pain points during onboarding, you may:

  • Add a strategic goal to “Improve Onboarding Experience”

  • Define OKRs tied to resolution time, training completion, or customer feedback

  • Initiate a capability enhancement for the support team